Woody Allen once said that 90% of success is just showing up.

Either that’s cute bullshit, or I really am the Worst at the other 10%.

I’ve sure as hell been showing.

Success by any widely shared metric has consistently eluded me.

I think I’m starting to understand why.

First off I’m not showing off anything that People generally want to see or hear. Of late, I could try to blame my increased use of AI for this–half the world hates it, fears it instinctively, avoids anything that smells like it for pre-rational reasons. But that’s not good science. They didn’t want to hear or see before that, either.

Secondly, I hate marketing, and to compound the problem, these days marketing means pounding it hard at Facebook and the rest of the social media ecosphere, which I also hate, and thus don’t use.

I think phone-based culture has something to do with it too, but I’m not sure what.

The decreasing importance of the written word …

Anyway.

I’m completing unwilling to spend my time making myself more palatable.

Or available! I don’t want to move to the big city and do what I do in some perfect grungy club on the Lower East Side like Patty Smith or the Talking Heads. I really loved piping what I did through a 50,000 watt station in the middle of the night 40 years ago. But not enough to move back to a Portland, in order to have that kind of opportunity again.

There are no clubs, or metaphorical equivalents of clubs, in the places I prefer to live. I don’t even go to church.

But to that point, I think this is part of what I hope to gain from making an effort at building Community.

A potential audience.

Building my own club, or radio station adjacency, as it were.

Giving more, to a kind of marketing that isn’t just for the sake of marketing.

Being a little more available, yeah?

Still just all chow for cogitation.

So far.